Having trouble getting visitors to your WordPress blog? Here are our tips for making your WordPress blog more popular.
Around 33% of the entire internet runs on WordPress, và thousands of new WordPress blogs are launched every day. Whether you"re using a slow shared hosting plan or a blazingly fast managed WordPress host, it"s never been harder lớn compete.
And if you want maximum performance with minimal hassle, we really vì recommend using a managed WordPress host. Our recommendation is WP Engine, which we use ourselves to run our sister sites.
But starting a blog is easy. Keeping it going và getting it popular is the real challenge. The problem is that even with great blog content, your blog doesn"t automatically become popular. The adage "build it & they will come" doesn"t apply lớn blogs. But we can help!
Let"s take a look at several strategies you can adopt today khổng lồ make your blog more popular.
1. Focus on a Specific Topic
Many people start writing a blog with the glorious plan of writing about their life, the universe, and everything. The sad truth is that while one or two of your posts may appeal lớn some, the broad range of nội dung will prevent many visitors from coming back for more. But if you insist on talking about anything và everything, vlogging might be a more appropriate format.
If you want to lớn write a popular blog, you need lớn focus on one or two topics and write about them often. If you don"t feel lượt thích you can write about a single topic that much, then try gradually broadening your topic as your traffic grows. For instance, your real passion is strawberry plants, but that"s hardly going to fuel a blog for more than a few weeks, so perhaps pivot lớn advice on growing fruit trees, then move on khổng lồ gardening in general, etc.
I"ve often found blogging to lớn be a great driver for personal growth: writing reinforces the learning process. So as you explore your topic & broaden your knowledge, write about it.
2. Be an Expert và Be Trustworthy
Who would you trust more for information on cancer therapies: Marie Curie Cancer Research or Joe Blog"s Healing Crystals? The answer is obvious, & Google knows that too, which is why Joe Blog"s Healing Crystals was probably nowhere lớn be found in the tìm kiếm results.
Trustworthiness is an important factor that Google looks for, whether that"s by the automated ranking algorithm or the human quality checkers that reviews websites. This is particularly important for posts that talk about health or money issues, but applies lớn all topics to lớn a lesser degree.
So even with a blog focused on one particular topic, you"ll need lớn ensure you have sufficient expertise to lớn be writing about that topic in the first place before you can stand any chance of becoming popular.
So how vày you show your expertise? The precise ranking mechanism is not known, but we can assume it relies heavily on link from existing trusted websites. Links building is a vast topic & not something you should seek to vị unnaturally.
But there are also things you can vì on your blog to lớn demonstrate expertise, lượt thích displaying any qualifications or experience you have in your author biography. If you"re CCNA certified và have 10 years experience building corporate network infrastructure, writing a blog where you đánh giá network routers, then proudly say so!
There"s nothing wrong with telling people why you know what you"re talking about. Brag about your achievements. Show you"re an expert. Tell people why they should trust you.
3. Use Google"s search Console
Previously known as Webmaster"s Tools, the Google search Console is a không tính tiền service offered by Google to lớn give you direct feedback on things like:
How your site is performing in the tìm kiếm results (the number of times it"s shown to a tìm kiếm user vs how times it"s clicked on etc). Indexability, such as inaccessible pages or broken sitemaps. Và any technical issues that Google is experiencing. 404 or other servers errors are appearing. sản phẩm điện thoại compatibility.This is a separate service to lớn Google Analytics, which gives statistics about traffic và visitors). It"s easy to set up and completely free.
4. Optimize Your Blog for Mobile
Around half of all website searches are now done from smartphone devices, & that"s on the increase. If your trang web doesn"t work as well on mobile, scales badly, or takes too long to load over a limited tốc độ 3G connection, you"re losing out on potential visitors.I hate khổng lồ keep banging on about Google, but that"s where most of your traffic will come from, at least until you"ve built a loyal audience. Mobile-first indexing means that sites with sản phẩm điện thoại issues will be shown lower down in the tìm kiếm results to mobile visitors.
So how vì you make your site mobile-friendly? Picking a kiến thiết that scales well is critical. Look for themes tagged as being "responsive". Many theme stores also offer a preview feature that allows you to switch between desktop or smartphone emulation, but if not, you can use the Chrome desktop browser khổng lồ emulate a thiết bị di động device.
5. Promote on Social Networks
The best source of social traffic, without having lớn build up a huge following first, is Reddit. While Reddit works best if someone else posts your content, self-promotion isn"t banned.
However, you should keep within a sensible ratio. You shouldn"t exclusively use your Reddit trương mục for self-promotion. Be an active thành viên of the community, comment, & post others nội dung too. Also, be prepared for brutally honest feedback. Redditors aren"t nice if they detect you"re abusing the system.
In my experience, Twitter is the least effective at generating traffic, though there are other reasons to maintain a Twitter tài khoản than purely blog promotion. Facebook is less effective at driving traffic (unless you pay), but is still great for creating communities. If your nội dung is quite visual in nature, Pinterest can be an effective source of traffic, but again, is likely to be more effective if it"s not you doing the posting.
6. Keep Visitors on Your Blog
If you"ve got lots of related content, it"s safe lớn assume any visitors will be interested in that too. Various plugins are available to vị this, but Related Posts for WordPress is the easiest way to get started. If looking for alternatives, be aware that some are very vps intensive, & may even be banned by your hosting provider. If your blog is already slow or contains thousands of posts, installing any related posts plugin will inevitably slow it down further.
https://wordpress.org/plugins/related-posts-for-wp
7. Engage Your Readers, Encourage Comments
If a reader comments on your post, they obviously have something khổng lồ say. By replying lớn your readers & keeping them engaged, you foster a relationship that keeps readers coming back, as well as making them more inclined khổng lồ post your story lớn their friends.
The native WordPress commenting system isn"t great though, so consider installing Jetpack khổng lồ supercharge them. Jetpack is made by the creators of WordPress, & includes a host of other features too (some paid).
https://en-gb.wordpress.org/plugins/jetpack/
8. Keep at It, Don"t Give Up
Blogging is not a short-term thing; you really need to be in it for the long haul if you want to build a large base of readers. Keep publishing fresh, expertly written, shareable content, & you"ll get there eventually. It takes time khổng lồ get noticed, establish authority, và build a readership.
And for the best crack at it, ensure you"re using a reputable managed WordPress host lượt thích WP Engine that takes away the hassle of server maintenance, letting you focus on the nội dung and the success of your site.