What is a blog?

Want some real examples of giasuviet.edu.vn posts? See what your first giasuviet.edu.vn post can look lượt thích based on the topic you choose và the audience you"re targeting.

2. Target a low-volume từ khoá to optimize around.

Finding a từ khoá with low searches in Google (we recommend sticking to about 10 lớn 150 monthly searches). These topics offer less competition & should therefore allow your new giasuviet.edu.vn post to rank more easily.

To choose a topic, you can either vì chưng a traditional brainstorming session or carry out keywords research. We suggest the latter because you can actually see how many people are looking for that topic.

Now, don’t be intimidated by the term “keyword research.” It’s not just for marketers, but for new giasuviet.edu.vngers, too. Và it’s really easy to lớn do.

To jumpstart your keywords research, first begin by identifying the general topic of your giasuviet.edu.vn.

Say you’re a plumber. Your general, high-level topic might be “plumbing” (67K monthly searches).

Next, put this term into a từ khóa research tool such as:

When you run this term through the tool, a list of related từ khoá will appear. Scan the list & choose one with a lower tìm kiếm volume. For this example, we’ll use “under sink plumbing” (1.4K monthly searches).

Run that từ khoá in the keywords research tool again. Look at the related keywords. Find one with a lower search volume. Do that again.

For this example, we’ll settle on “plumbing problems under kitchen sink” (10 monthly searches). That’s the topic for our first post.

TLDR; Choose a low-volume, low-competition keyword that will ensure your first post ranks.

For more help on từ khóa research, here are more resources you can use:

3. Google the term khổng lồ understand your audience’s tìm kiếm intent.

You’ve got your topic — now, you need to kiểm tra that the user’s tìm kiếm intent would be fulfilled by a giasuviet.edu.vn post.

What does that mean?

If someone is looking for “plumbing problems under a kitchen sink,” they might be looking for a tutorial, a diagram, an article, or a product that can fix the issue. If they’re looking for the first three, you’re good — that can be covered in a giasuviet.edu.vn post. A product, however, is different, & your giasuviet.edu.vn post won’t rank.

How vày you double-check tìm kiếm intent?

Google the term & look at the results. If other articles và giasuviet.edu.vn posts rank for that term, you’re good lớn go. If you only find sản phẩm pages or listicles from major publications, then find a new topic lớn cover in your first post.

Consider the term “under sink plumbing bathroom” (30 monthly searches). It seemed like a perfect fit because it had low monthly searches.

Upon Googling the term, we found product carousels, hàng hóa pages from home Depot and Lowes, & guides written by major publications. (You’ll also want khổng lồ avoid topics that have been covered by major publications, at least for now.)

TLDR; Before writing your first giasuviet.edu.vn post about a low-volume topic, double-check the user intent by Googling the keyword. Also, don’t forget lớn take a look at who’s written about that topic so far. If you see a major brand, consider writing about another topic.

4. Find questions và terms related khổng lồ that topic.

You’ve got a highly quality topic that’s been covered by just a few people so far. It’s time lớn flesh it out by covering related or adjacent topics.

Use the following tools:

You can also use these keywords research tools we mentioned above in step one.

5. Come up with a working title.

You might come up with a few different working titles — in other words, iterations of approaching that topic khổng lồ help you focus your writing.

For example, you may decide lớn narrow your topic khổng lồ "Tools for Fixing Leaky Faucets" or "Common Causes of Leaky Faucets." A working title is specific and will guide your post so you can start writing.

Let"s take a real post as an example: "How khổng lồ Choose a Solid Topic for Your Next giasuviet.edu.vn Post."

Appropriate, right? The topic, in this case, was probably "giasuviet.edu.vnging." Then the working title may have been something like, "The Process for Selecting a giasuviet.edu.vn Post Topic." và the final title ended up being "How to Choose a Solid Topic for Your Next giasuviet.edu.vn Post."

See that evolution from topic, khổng lồ working title, lớn final title? Even though the working title may not end up being the final title (more on that in a moment), it still provides enough information so you can focus your giasuviet.edu.vn post on something more specific than a generic, overwhelming topic.

6. Create an outline.

Sometimes, giasuviet.edu.vn posts can have an overwhelming amount of information — for the reader and the writer. The trick is lớn organize the info in a way so readers aren"t intimidated by length or amount of content. This organization can take multiple forms — sections, lists, tips — whatever"s most appropriate. But it must be organized!

Featured Resource: 6 free giasuviet.edu.vn Post Templates

Download These Templates for Free

Let"s take a look at the post, "How to lớn Use Snapchat: A Detailed Look Into giasuviet.edu.vn’s Snapchat Strategy." There"s a lot of nội dung in the piece, so it"s broken up into a few sections using descriptive headers. The major sections are separated into subsections that go into more detail, making the content easier lớn read.

To complete this step, all you really need to vì chưng is outline your post. This way, before you start writing, you"ll know which points you want to cover & the best order to vị so. & to make things even easier, you can download and use our không tính tiền giasuviet.edu.vn post templates, which are pre-organized for six of the most common giasuviet.edu.vns. Just fill in the blanks!

7. Write an intro (and make it captivating).

We"ve written more specifically about writing captivating introductions in the post "How khổng lồ Write an Introduction," but let"s review, shall we?

First, grab the reader"s attention. If you lose the reader in the first few paragraphs — or even sentences — of the introduction, they"ll stop reading (even before they"ve given your post a fair shake). You can bởi vì this in a number of ways: tell a story or a joke, be empathetic, or grip the reader with an interesting fact or statistic.

Then, describe the purpose of your post and explain how it will address a problem the reader may be experiencing. This will give the reader a reason to continue reading and show them how the post will help them improve their work or lives.

Here"s an example of an intro we think does a good job of attracting a reader"s attention right away:

“Blink. Blink. Blink. It"s the dreaded cursor-on-a-blank-screen experience that all writers — amateur or professional, aspiring or experienced — know and dread. Và of all times for it lớn occur, it seems khổng lồ plague us the most when trying khổng lồ write an introduction.”

8. Build out each section of your outline.

The next step — but not the last — is actually writing the content. We can"t forget about that, of course.

Now that you have your outline or template, you"re ready to lớn fill in the blanks. Use your outline as a guide & expand on all points as needed. Write about what you already know, và if necessary, conduct additional research to gather more information, examples, and data to lớn back up your points, while providing proper attribution when incorporating external sources. When you do, always try lớn find accurate and compelling data khổng lồ use in your post.

If you"re having trouble stringing sentences together, you"re not alone. Finding your "flow" can be challenging for a lot of folks. Luckily, there are a ton of tools you can lean on khổng lồ help you improve your writing. Here are a few lớn get you started:

You can also refer to our complete danh mục of tools for improving your writing skills. & if you"re looking for more direction, the following resources are chock-full of valuable writing advice:

9. Publish & promote your first post any way you can.

As a new giasuviet.edu.vnger, you likely don’t have a social truyền thông media following yet. Thankfully, you don’t need a huge following before you can create a promotion strategy.

A promotion strategy is your master plan for how you create, post, and engage with your social media content. It helps you take advantage of social & digital technologies to giới thiệu your business, or in this case, your content. Having a solid promotional strategy offers your audience from different marketing channels more ways to lớn find your giasuviet.edu.vn posts.

Here are more giasuviet.edu.vn post promotion resources:

What makes a good giasuviet.edu.vn post?

Before you write a giasuviet.edu.vn, make sure you know the answers to lớn questions like, "Why would someone keep reading this entire giasuviet.edu.vn post?" và "What makes our audience come back for more?"

To start, a good giasuviet.edu.vn post is interesting & educational. giasuviet.edu.vns should answer questions & help readers resolve a challenge they"re experiencing — and you have to vày so in an interesting way.

It"s not enough just to answer someone"s questions — you also have khổng lồ provide actionable steps while being engaging. For instance, your introduction should hook the reader và make them want to lớn continue reading your post. Then, use examples to keep your readers interested in what you have to lớn say.

Remember, a good giasuviet.edu.vn post is interesting to read & provides educational content to audience members.

(Want to lớn learn how lớn apply giasuviet.edu.vnging & other forms of nội dung marketing to your business?

Check out giasuviet.edu.vn Academy"s free nội dung marketing course.)

Quick giasuviet.edu.vn Writing Tips

While you have several tools & tips already, we wanted khổng lồ provide you with some formatting guidelines to lớn use before you publish your own.

giasuviet.edu.vn Format Guidelines

1. Include H2s khổng lồ arrange ideas.

When you begin typing your giasuviet.edu.vn content, it’s important that you divide paragraphs into sections that make it easier for the reader lớn find what they need.

If you’re just starting out, then focus on the overarching H2s you want khổng lồ talk about, and you’ll be able to branch off into subheaders & more naturally as you continue.

2. Center your images.

This is a simple practice that can help your nội dung look more professional with little effort. Centering your images keeps the reader’s attention drawn to lớn the subject — not searching for elsewhere.

Centering also looks better when translating from PC to sản phẩm điện thoại devices. As formatting transitions to small screens or windows, a centered image will remain the focal point.

3. Add alt text.

So those images you centered earlier, make sure you have descriptive alternative text text for them, too.

Image alt text allows search engines, lượt thích Google, lớn crawl & rank your giasuviet.edu.vn post better than pages lacking the element. It also leads readers khổng lồ your giasuviet.edu.vn post if the từ khoá included are what they searched for in the first place.

Besides SERP features, image alternative text text is beneficial to lớn readers by providing more accessibility. Image alternative text text allows people to lớn better visualize images when they can’t see them, và with assistive technology, can be auditorially read aloud for people to lớn enjoy.

4. Keep your sentences short and concise.

When you begin working on the body of your giasuviet.edu.vn post, make sure readers can clearly understand what you’re trying to lớn accomplish.

You shouldn’t feel pressure to elongate your post with unnecessary details, and chances are that if you keep it concise, readers will derive more value from your work.

5. Use truyền thông with a purpose.

Break up the monotony of your giasuviet.edu.vn post with some multimedia nội dung where seen fit.

Your reader will enjoy visiting a giasuviet.edu.vn page with images, videos, polls, audio or slideshows as opposed lớn a page of black và white text.

It also makes it more interactive & improves your on-page search engine optimization (SEO).

Now, bởi you want some real examples of giasuviet.edu.vn posts? See what your first giasuviet.edu.vn post can look lượt thích based on the topic you choose và the audience you"re targeting.

1. List-Based giasuviet.edu.vn Post

List-based posts are sometimes called "listicles," a set of the words "list" and "article." These are articles that deliver information in the form of a list. A listicle uses sub-headers khổng lồ break down the giasuviet.edu.vn post into individual pieces, helping readers skim and digest your content more easily.

As you can see in the example from our giasuviet.edu.vn, listicles can offer various tips & methods for solving a problem.

2. Thought Leadership Post

Thought leadership posts allow you to nói qua your expertise on a particular subject matter và share firsthand knowledge with your readers.

These pieces — which can be written in the first person, lượt thích the post shown above — help you build trust with your audience so people take your giasuviet.edu.vn seriously as you continue to write for it.

3. Curated Collection Post

Curated collections are a special type of listicle giasuviet.edu.vn post. Rather than sharing tips or methods for doing something, this type of giasuviet.edu.vn post shares a danh mục of real examples that all have something in common in order to lớn prove a larger point.

In the example post above, Listverse shares eight real examples of evolution in action among eight different animals — starting with the peppered moth.

4. Slide Presentation

giasuviet.edu.vn Slides is a presentation tool that helps publishers package a lot of information into easily shareable slides. Think of it like a PowerPoint, but for the web. With this in mind, SlideShare giasuviet.edu.vn posts help you promote your SlideShare so that it can generate a steady stream of visitors.

Unlike giasuviet.edu.vns, slide decks don"t often rank well on tìm kiếm engines, so they need a platform for getting their message out there khổng lồ the people who are looking for it. By embedding and summarizing your SlideShare on a giasuviet.edu.vn post, you can cốt truyện a great giảm giá khuyến mãi of information and give it a chance lớn rank on Google at the same time.

Need some slideshow ideas? In the example above, we turned our company"s "Culture Code" into a slides presentation that anyone can look through & take lessons from, và then promoted it in a giasuviet.edu.vn post.

5. Newsjacking Post

"Newsjacking" is a nickname for "hijacking" your giasuviet.edu.vn to break important news related to lớn your industry. Therefore, the newsjack post is a type of article whose sole purpose is to garner consumers" attention and, while offering them timeless professional advice, prove your giasuviet.edu.vn is a trusted resource for learning about the big things that happen in your industry.

The newsjack example above was published by Houzz, a trang chủ decor merchant và interior thiết kế resource, about a new mobile app that was launched just for interior designers. Houzz didn"t launch the app, but the news of its launching is no less important to Houzz"s audience.

6. Infographic Post

The infographic post serves a similar purpose as the SlideShare post — the fourth example, explained above — in that it conveys information for which plain giasuviet.edu.vn copy might not be the best format.

For example, when you"re looking to chia sẻ a lot of statistical information (without boring or confusing your readers), building this data into a well-designed, even engaging infographic can keep your readers engaged with your content. It also helps readers remember the information long after they leave your website.

7. How-to Post

Example: How to lớn Write a giasuviet.edu.vn Post: A Step-by-Step Guide

For this example, you need not look any further than the giasuviet.edu.vn post you"re reading right now! How-to guides lượt thích this one help solve a problem for your readers. They"re like a cookbook for your industry, walking your audience through a project step by step to lớn improve their literacy on the subject.

The more posts lượt thích this you create, the more equipped your readers will be to work with you and invest in the services you offer.

8. Guest Post

Example: Your Bookmarkable Guide khổng lồ Social truyền thông media Image Sizes in 2021

Guest posts are a type of giasuviet.edu.vn post that you can use to include other voices on your giasuviet.edu.vn. For example, if you want to lớn get an outside expert"s opinion on a topic, a guest post is perfect for that.

Additionally, these posts give your giasuviet.edu.vn variety in topic and viewpoint. If your customer has a problem you can"t solve, a guest post is a great solution.

If you begin accepting guest posts, mix up editorial guidelines lớn ensure they"re up to the same standards as your posts.

So we’ve gone through the different types of giasuviet.edu.vn posts you can make, but how do you consistently make unique giasuviet.edu.vn posts that your viewers will enjoy?

Draw from your buyer personas & what you know about your audience. Pull from your content strategy and/or brainstormed topics. Identify what"s missing from the existing discourse. Choose what type of giasuviet.edu.vn post you"re writing. Generate a few different titles & choose the best one. Create your outline & designate keyword-rich H2s và H3s. Write your giasuviet.edu.vn post! Proofread your post. địa chỉ cửa hàng images và other truyền thông media elements to support your ideas. Upload your post into your CMS. Determine a conversion path (what you want your audience to vị next). Showroom calls to kích hoạt to guide your audience to lớn take action. Links to other relevant giasuviet.edu.vn posts within your content. Optimize for on-page SEO. Publish and promote the giasuviet.edu.vn post. Track the performance of the giasuviet.edu.vn post over time.

1. Draw from your buyer personas and what you know about your audience.

Before you start writing your giasuviet.edu.vn post, make sure you have a clear understanding of your target audience.

Ask questions like: What bởi vì they want khổng lồ know about? What will resonate with them?

This is where the process of creating buyer personas comes in handy. Consider what you know about your buyer personas và their interests while you"re coming up with a topic for your giasuviet.edu.vn post.

For instance, if your readers are millennials looking to lớn start a business, you probably don"t need to provide them with information about getting started in social media — most of them already have that down.

You might, however, want lớn give them information about how to adjust their social truyền thông approach (for example — from what may be a casual, personal approach khổng lồ a more business-savvy, networking-focused approach). That kind of tweak is what helps you publish content about the topics your audience really wants & needs.

Don"t have buyer personas in place for your business? Here are a few resources to lớn help you get started:

2. Pull from your content strategy and/or brainstormed topics.

If you already have a pre-existing portfolio lớn look back on, it would benefit you khổng lồ pull from those brainstormed post ideas or previous nội dung strategy.

3. Identify what’s missing from the existing discourse.

Fill in the gaps of the existing discourse in the topic of your choosing.

You want to meet a need that hasn’t already been met in your topic cluster. Otherwise, you run the risk of writing nội dung for topics that are already over-saturated. It’s hard to beat saturated search queries when you’re trying to rank against high authority publications — but not impossible if your content is answering the queries the competition hasn’t.

4. Choose what type of giasuviet.edu.vn post you’re writing.

There are several types of giasuviet.edu.vn posts you can create, & they each have different formats to follow.

Six of the most common formats include:

The List-Based PostThe "What Is" PostThe Pillar Page Post (“Ultimate Guide”)The Newsjacking PostThe Infographic PostThe “How-To” Post

Save time and download six giasuviet.edu.vn post templates for free.

5. Generate a few different titles and choose the best one.

Your giasuviet.edu.vn title should tell readers what to expect, yet it should leave them wanting lớn know more — confusing, right?

This is why when you’re coming up with a giasuviet.edu.vn post title that you should brainstorm multiple ones instead of just one.

6. Create your outline & designate keyword-rich H2s và H3s.

When outlining, you need lớn center your main ideas with keyword-rich H2s and H3s. These are going khổng lồ be your headers và subheaders that readers typically tìm kiếm for, và the information that Google crawls when indexing và ranking content.

7. Write your giasuviet.edu.vn post!

We already told you how lớn build out your outline earlier in the post, so we"ll quickly go over the main points once more.

You"ve already outlined your main headings and subheadings, so now"s the time to địa chỉ cửa hàng the body.

Write about what you already know, & if necessary, conduct additional research lớn gather more information, examples, & data lớn back up your points, while providing proper attribution when incorporating external sources. When you do, always try to lớn find accurate and compelling data to lớn use in your post.

This is also your opportunity khổng lồ show personality in your writing. giasuviet.edu.vn posts don"t have khổng lồ be strictly informational, they can be filled with interesting anecdotes & even humor if it serves a purpose in expressing your ideas. It also factors into creating and maintaining your giasuviet.edu.vn"s brand voice.

Don"t be discouraged if you"re having trouble stringing sentences together, you"re not alone. Finding your "flow" can be challenging, but there are many tools khổng lồ ease the process.

8. Proofread your post.

The editing process is an important part of giasuviet.edu.vnging — don"t overlook it.

Ask a grammar-conscious co-worker to copy edit và proofread your post. You may also consider enlisting the help of The Ultimate Editing Checklist or using a free grammar checker like Grammarly.

If you"re looking lớn brush up on your self-editing skills, turn to these helpful posts for some tips & tricks lớn get you started:

9. địa chỉ cửa hàng images và other media elements to tư vấn your ideas.

When you"re finished checking for grammar, shift your focus khổng lồ adding other elements lớn the giasuviet.edu.vn post than text. There’s much more khổng lồ making a good giasuviet.edu.vn post than copy, here’s some following elements to địa chỉ in support of your ideas:

Featured Image

Choose a visually appealing và relevant image for your post. As social networks treat nội dung with images more prominently, visuals are more responsible than ever for the success of your giasuviet.edu.vn content.

Visual Appearance

No one likes an unattractive giasuviet.edu.vn post. And it"s not just pictures that make a post visually appealing — it"s the formatting and organization of the post, too.

In a well-formatted và visually-appealing giasuviet.edu.vn post, you"ll notice that header và sub-headers are used lớn break up large blocks of text — và those headers are styled consistently.

Here"s an example of what that looks like:

Screenshots should always have a similar, defined border so they don"t appear as if they"re floating in space — that style should stay consistent from post lớn post.

Maintaining this consistency makes your content look more professional & easier on the eyes.

Topics and Tags

Tags are specific, public-facing keyword that describe a post. They also allow readers khổng lồ browse for more content in the same category on your giasuviet.edu.vn. Refrain from adding a laundry list of tags khổng lồ each post. Instead, put some thought into a giasuviet.edu.vn tagging strategy.

Think of tags as "topics" or "categories," và choose 10-20 tags that represent all the main topics you want khổng lồ cover on your giasuviet.edu.vn. Then stick to lớn those.

10. Upload your post into your CMS.

You filled out your giasuviet.edu.vn post with all the optimized nội dung you can, now is the time lớn publish it in your content management system.

You can opt lớn post your content immediately, save it as a draft, or schedule when you want it khổng lồ be posted live in case you adhere to a posting schedule.

11. Determine a conversion path (what you want your audience to vì next).

A conversion path is a process by which an anonymous website visitor becomes a known lead. It sounds simple enough, but creating an effective conversion path requires a clear understanding of your target audience & their needs.

Having a conversion path is important because when you nội dung your content on the web, you should have an idea of what your audience should vì chưng next, or in other words, provide them with a path forward.

The giasuviet.edu.vn Flywheel mã sản phẩm is a great example of this as it shows how our organization gains và maintains leads.

12. địa chỉ calls to kích hoạt to guide your audience khổng lồ take action.

Call to action (CTA) are a part of a webpage, advertisement, or piece of content that encourages the audience to vị something. You can showroom them khổng lồ your giasuviet.edu.vn post to lớn guide your reader with “next steps” or a conversion path.

Different types of điện thoại tư vấn to actions include asking readers to:

Subscribe khổng lồ your newsletter to see when you publish more content.Join an online community in your giasuviet.edu.vn domain.Learn more about a topic with downloadable content.Try something for miễn phí or discount khổng lồ convert readers to lớn customers.

To get a better idea of how lớn make a CTA that readers want khổng lồ click, we have a whole menu of effective hotline to kích hoạt examples for you to kiểm tra out.

13. Links to other relevant giasuviet.edu.vn posts within your content.

When you’re completing your giasuviet.edu.vn post, you should links relevant nội dung throughout it. An effective way to do this is to link within the same content cluster.